
VIDEO MARKETING & ANIMATION AGENCY
VIDEO SERVICES THAT
KEEP YOU CENTRE FRAME
Animation and video are essential for standing out in a crowded market and capturing attention. They help to simplify complex ideas, engage your audience, and strengthen your marketing strategy.
Why Video Matters for Marketing Success
Is your brand struggling to capture attention or boost conversions through your video content? You’re not on your own.
If you’re reading this, it’s likely because your current video strategy isn’t driving the results you need, whether it’s low engagement or poor reach. Or perhaps you’re looking to launch a fresh campaign that truly connects with your audience.
Did you know that 92% of marketers recognise video as a key driver of business growth (HubSpot)? Video and animation are essential tools for engaging your audience, enhancing brand visibility, and delivering measurable results across various platforms. They are crucial to your marketing strategy, enabling you to communicate your message more effectively while strengthening relationships with your target audience.
What’s Included In Our
Video & Animation Services
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INITIAL CONSULTATION
We begin by scheduling a meeting to discuss your vision and exchange ideas. This initial meeting will serve as the foundation for developing the concept of your video or animation. Together, we’ll explore any thoughts you have, identify the key message you want to convey, and brainstorm creative ideas to bring your vision to life.
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SCRIPT DEVELOPMENT
Whether it’s animation or live action, as a leading video marketing agency, we work closely with you to craft the perfect narrative that delivers your message clearly and engagingly. We’ll guide you through the process, allowing you to review and fine-tune every step, ensuring the final script is something you’ll love.
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STORYBOARDING
Once the script is written and approved, we move on to mapping out the visuals. Our storyboards bring the script to life, showing you how the video will unfold, frame by frame. As a leading video and animation agency, we ensure that the visuals reflect your brand’s identity and narrative. At this stage, you have full creative control to tweak and adjust.
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CONTENT CREATION
Once we’ve finalised the script and storyboard, we move on to creating the video or animation itself. As an established video and animation agency, our team of experts will get to work on executing the storyboard or creating your project as soon as possible, keeping you updated every step of the way.
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VIDEO EDITING
We’ll carefully edit the footage, adding transitions, animations, music, and sound effects to enhance your message and ensure it aligns with your brand’s tone of voice and style. Our team blends creative editing techniques with industry expertise to bring your storyboard to life.
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PROMOTION & DISTRIBUTION
Once the final product is approved, we can assist with promoting it to the right audience. Whether through a targeted social media campaign, paid ads, blog content, or seamless website integration, our video marketing agency will develop a strategy to maximise your video’s reach and impact. We’ll help you optimise its visibility and engagement across all relevant platforms, ensuring your video or animation makes a lasting impression.
The Benefits of Video Marketing
Video marketing and animation are highly effective tools for driving sales, increasing website traffic, and supporting overall business growth. According to Forbes, users spend 88% more time on websites that feature video content compared to those without, highlighting the significant impact video can have in capturing attention and engaging audiences. By incorporating video and animation into your strategy, you can enhance user experience, boost brand visibility, and encourage deeper engagement with your content.
As an experienced video marketing agency, our video and animation services are designed to capture attention and maintain it. From showcasing products and telling your brand story to explaining your services, video creates a deeper connection with your audience and drives them to take action.
Video Marketing & Animation
Case Studies
See how our video marketing agency has helped brands boost business growth and drive engagement across every touchpoint.
Happy Days Nurseries worked with EDGE to support their childcare efforts through an effective website design, on site photography and video.
Birmingham Hospice’s mission is to provide compassionate, expert end of life care for individuals living with terminal illness, as well as support for their families. With two sites in Birmingham and a range of community-based services, they offer vital support across the region.
Birmingham Hospice’s mission is to provide compassionate, expert end of life care for individuals living with terminal illness, as well as support for their families. With two sites in Birmingham and a range of community-based services, they offer vital support across the region.
Video Marketing FAQs
Have questions for our video marketing agency? We’re here to help!
What types of videos can be created for marketing?
Our leading video marketing agency can help you create anything from explainer videos, product demonstrations and eye-catching brand videos, to customer testimonials and anything else you can think of.
How can I promote my brand on social media with animation?
Animated videos are perfect for social media as they are engaging and easy to share. You can use them to introduce your brand, announce new products, share customer testimonials, or create entertaining content that resonates with your audience.
What’s the best platform for sharing my video content?
The best platform depends on your audience and goals. YouTube, TikTok, Instagram, Facebook, and LinkedIn are popular for video content, but we help tailor your strategy to reach your specific target audience across the most effective channels.
How do I measure the success of my video content?
The success of your video content can be measured through metrics such as views, engagement (likes, comments, shares), click-through rates, and conversions on all social platforms. You can also track the success of your video through an increase in traffic acquisition to your website via Google Analytics.
Testimonials
What do our clients say?
- Rebekah Fice Thomson Marketing Manager – Happy Days Nursery We’ve had an amazing experience working with EDGE while at Happy Days. They’ve helped us with a brand-new website, SEO, brand enhancements, photography, videography, and so much more—and the results have been fantastic!
- Stacy Woodall Commercial Manager – Simpex Express Ltd Simpex have really enjoyed working with EDGE, we found everyone that was involved in our project to be professional and extremely likeable which was well needed when being filmed for a promotional video.
- Kate Whatley Director – Phoenix Consortia High quality and professional service from everyone I’ve dealt with at EDGE. Amazing creativity and work. They go over and above expectations every time. Highly recommend.
Video Marketing & Animation
Blogs
Stay ahead of the latest video trends, best practices, and case studies.
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BOOK A CONSULTATION
Looking to elevate your video and animation marketing efforts? Let’s create high-impact videos that leave a lasting impression. Fill in the form to get started, and after submitting your consultation, you’ll get:
A MEETING WITH AN ACCOUNT DIRECTOR
We will talk through your requirements in more detail and provide our recommendations on the most effective method to reach your goals.
A BESPOKE PROPOSAL
Following our meeting, we will prepare a bespoke proposal or quotation for you, detailing what is included and the proposed cost.
STORYBOARDING
Once everything is agreed upon, our talented team will get to work on storyboarding your project.