How to Make Your Business Credential Documents Connect With Potential Clients 13 September, 2022 2 min read

First impressions matter, and the initial opinion formed can be what secures a potential client ahead of your competitors.

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Is a Credential Document a Valuable Long-term Investment? 6 September, 2022 1 min read

Credential Documents. They’re an important part of showcasing your services, but why exactly do you need one? What makes a good credential document? And is it worth the investment?

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What 5 Credentials Can You Implement in Your Credentials Document Ready for 2023? 5 September, 2022 3 min read

It’s important to know not only what credentials are but what can be done with your document to best advertise yourself for 2023

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The Sensible Way to Choose Between Live Video and Animation 22 August, 2022 5 min read

Philippe Ingels, visual communication and marketing specialist, shares his in-depth knowledge of how the brain works in reference to decision-making and behaviour helps him identify the most effective visual marketing methods.

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Why Do Businesses Need to Segment Data to Accurately Report and Direct Marketing Efforts? 19 August, 2022 3 min read

Ever wondered what data segmentation is, what is it useful for, and why might you want to utilise it? Read on to find out how to use data in marketing efficiently.

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Are NFTs the Future of Ownership? 29 July, 2022 5 min read

An NFT is a unique or irreplaceable digital asset. This blog was written by Akira Summers, a lecturer in Digital Media Technologies at BCU.

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How Will Marketing the Metaverse Transform Digital Marketing? 25 July, 2022 5 min read

Facebook owner and potential ‘Illuminati alien lizardman’ Mark Zuckerberg both surprised and confused the world last year when he announced

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Five Ways to Optimise Your Website for Voice Search in 2022 20 July, 2022 4 min read

You could be missing out on a key portion of your audience by not tailoring your SEO approach to accommodate voice searches.

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Promote Your Brand Authenticity With Strategic Storytelling 1 June, 2022 4 min read

It’s never been more essential for you to humanise your communications and show authenticity by becoming storytellers in your marketing!

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How Should a B2B Business Approach Credential Documents? 24 May, 2022 3 min read

How should a B2B business approach a credentials document to showcase work, secure more clients, and outdo competitors?

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The Power of Sound: How Sonic Branding Can Help Grow Your Company’s Reach 14 May, 2022 3 min read

What is sonic branding, and is it worth investing in within your marketing strategy to grow your company’s reach? Read our insights into sonic branding and the place it has within marketing in 2022.

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