It’s Good to Stay Connected 16 March, 2012 3 min read

Networking is essential for building new business opportunities and relationships. It is invaluable what you can learn and achieve by

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The Origins of Volkswagen 27 January, 2012 2 min read

The idea of producing an inexpensive car accessible to the general public led to the birth of Volkswagen, meaning ‘people’s car’ in German.

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Brand Evolution – Nike 26 January, 2012 1 min read

Founded in 1964, Nike began its life as Blue Ribbon Sports and was originally a distributor of Onitsuka Tiger, a

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Brand Evolution – Pepsi 25 January, 2012 3 min read

After originally being named Brad’s drink, the name quickly changed to Pepsi-Cola, so that they could market the product as a healthy drink.

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A Vision and An Idea – Kwanon 24 January, 2012 1 min read

The company had always wanted a global perspective to their brand and enlisted the help of an .advertising designer to simplify their logo.

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Brand Evolution – Apple 23 January, 2012 2 min read

The first Apple logo was designed in 1976 by Ronald Wayne. The logo depicts Isaac Newton sitting under a tree,

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Brand Evolution 17 January, 2012 1 min read

You know a brand has got it right when just the vision of their logo or mention of their name

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Build Your Brand: There’s an App for That! 5 October, 2011 2 min read

The modern age of technology has given birth to mobile applications (apps). They have made, and are continuing to make,

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